Steven David Booth

Springboard Research Ltd. provides automated visitor counting and retail sales analysis. It provides retail performance monitoring; providing footfall, dwell time and conversion rates, sales analysis and data driven insights. The firm also offers car counting, reporting, live counting and benchmarking services. The company was founded by Steven David Booth and Michael John Alistair Macdonell in 2002 and is headquartered in Milton Keynes, the United Kingdom.

Part of MRI Software LLC, Springboard Research Holdings Ltd. is a British company that provides retail intelligence, retail data analytics, retail traffic counting, and customer sentiment tracking to leading brands. The company is based in Milton Keynes, UK. The company also provides in-store analytics, storefront values, shopper insights, and analytics for retailers, shopping centers, malls, downtowns, and various other locations such as QSR, eat-in dining, stadiums, arenas, and hospitality. The company's services help businesses understand store footfall traffic, customer demographics, queues, dwell time, and zonal analysis. Founded in 2014, Springboard Resources offers learning academy courses, webinars, events, and the latest news related to retail. Springboard Research Holdings was acquired by MRI Software LLC on 2022-10-03.