Marchelle Franklin

Fiesta Bowl is a non-profit organization based in Scottsdale, AZ. Since 1971, the organization has been executing innovative experiences, driving economic growth, and championing charitable causes. The organization hosts events such as the PlayStation® Fiesta Bowl, Guaranteed Rate Bowl, and the Desert Financial Fiesta Bowl Parade, among others, to provide charitable giving to enhance nonprofit organizations that serve communities through youth, sports, and education. The Fiesta Bowl is committed to community outreach and service, inspiring pride in all Arizonans during and outside of college football bowl season.