Alexander Edström

Atomize AB engages in the provision of revenue management software for hoteliers and travel providers. Its product is powered by real-time price optimization, autopilot, future demand insights,multi-property support, BI reporting, and group pricing. The company was founded by Leif Jägerbrand in 2016 and is headquartered in Gothenburg, Sweden.

Admeta AB provides private advertising exchange solutions to publishers. Its platforms include real-time auctions, optimization, and reporting for performance campaigns, as well as brand campaigns. The RTB (Real-Time Bidding) and API (Application Programming Interface) functions in The Private Ad Exchange allow publishers to invite selected ad networks, ad exchanges, and Demand Side Platforms to bid for inventory. The company was founded by Leif Jägerbrand and Per Fredrik Boson Strauss in 2002 and is headquartered in Gothenburg, Sweden.