Ingrid Loyaerts

Over the last decade, Minoc Business Press has been the strongest grower within the ICT editors segment. They are thé publisher of the digital age for a reason! From Clickx Magazine over PC Magazine and Smart Business Strategies to ZDNet and GameSpot: its publications are one by one thé reference in their segment of the ICT market. By adding IT Professional, specialist journal for the ICT decision-maker in the spring of 2006 and IT Reseller In 2008, they have considerably reinforced its market position, resulting in a complete coverage of each segment of the ICT market. Minoc Business Press is mainly known for its dynamic approach, enabling the company to swiftly anticipate the fast-evolving technology market. A good example of this are the electronic versions of Smart Business Strategies and IT Professional, the first Belgian magazines that are, moreover, distributed in a truthful digital format. Another one is FWD Home & Mobile Entertainment Magazine, the first and still unique Belgian magazine playing along with the quest for information with regard to Home Cinema solutions, the digital living room and the convergence between consumer electronics and the world of the PC. In its three years of existence, FWD Magazine has developed into thé purchase guide for the digital living room. In the year 2009, this dynamic attitude translates into a strong cross-medial focus, in which Minoc puts all Its means at the disposal of reader and advertiser. Today, its partners are at the correct address at Minoc Business Press for umbrella campaigns In which its magazines In cooperation with the web sites focus on video reports, newsletters, custom media or real events as such. Together with its advertisers they work on customer-tailored proposals that perfectly emanate the brand or the message.