Jack Few

Part of Vivendi SE, Additive Personalisation Ltd is a British company that specializes in advertising personalisation. The private company is based in Edinburgh, UK. The company works with media agencies to enhance campaign effectiveness for their clients by an average of 30%. The company's goal is to maximize campaign performance by creating relevant and effective creative content. The company's approach has been proven to improve their client's campaign effectiveness by an average of 55%. The company was founded in 2020 by Richard Gill and Jack Few. Additive Personalisation was acquired by Havas SA on September 05, 2022.